New sappy digital ad captures real dad moments (VIDEO)

In time for Father's Day, ad from Dove Men+Care shows 'all the ways dads care'

By Daddyhood Staff
Posted on Jun 9, 2014 - 12:44pm


videoIf an ad campaign is any indication that the world is catching on to the fact that dads these days are nothing like Ward Cleaver in Leave it to Beaver, than a new digital ad from Dove Men+Care should be Exhibit A.

The ad brings together video moments of dads doing their thing: Being there–and being called for help–when kids are on the potty, when they jump in the pool, when they are getting dressed… from when they are young tots to when they’re older. It shows fathers being around when kids need a helping hand, some encouragement or for giving their daughters away at marriage.

If you’ve got any soft spot in you, this will bring a tear or two to your eyes:

Daddyhood Staff

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