Japan's Foreign Minister has issued a call for the nation's Primer Minister Shinzo Abe to be referred to as Abe Shinzo, in a change that would bring the archipelagic nation in line with much east Asian convention.
In China and Korea, the family name is written and spoken first when addressing somebody, as in President Xi Jinping and Prime Minister Moon Jae-In.
Since its pivot to the West in the 1800s, Japan has mostly - if not universally - followed Western convention in putting the family name last.
But now, Foreign Minister Taro Kono - Kono Taro as he names himself - has said with the ascension of a new emperor, it was time for a change.
'The new Reiwa era was ushered in and we are hosting the Group of 20 summit,' Mr Kono said, the
'As many news organisations write Chinese President Xi Jinping and South Korean President Moon Jae-in, it is desirable for Prime Minister Shinzo Abe's name to be written in a similar manner.'
The exhortation was directed at foreign governments and media, as in Japanese the family name already comes first in writing or speech.
Mr Kono said previous studies had indicated the desirability of the change, and the establishment of the new 'Reiwa' era was a good time to start.
The Reiwa era was designated upon the recent ascension of Emperor Naruhito, officially symbolising success and harmony.
However, it remains unclear whether Mr Kono's position is that of the government, with no official proclamation being issued.
© Nine Digital Pty Ltd 2019